The Apple App Store and the Android Market are two of the biggest app stores in existence today. Constantly adding to their profusion of apps, they are also the closest rivals of each other. We recently brought you a feature on successfully marketing your app in the Apple App Store. In this article, we aim at providing publishers app marketing tips to help enhance their profits in the other major app store, namely, the Android Market.
In-app advertising is what is really in today, in the mobile world. Advertisers looking for a way of making increased profits are now adopting this technique more than ever before. Of all the different mobile platforms in existence today, the Android and iOS platforms are known for their flexibility and richness of user experience. Mobile advertisers now use these features to maintain an interaction with their target audience.
The Android platform, as you are well aware, is rich and diverse, ranging over multiple mobile devices and OS versions. Hence, your app marketing strategy has to be such that it is appealing to the potential customer and always keeps them engaged with your app.
bestgamesworldyours 